{"id":24742,"date":"2020-04-20T18:57:00","date_gmt":"2020-04-20T21:57:00","guid":{"rendered":"http:\/\/blog.pdainternational.net\/?p=24742"},"modified":"2022-05-16T18:58:04","modified_gmt":"2022-05-16T21:58:04","slug":"digital-leadership-beyond-technology","status":"publish","type":"post","link":"https:\/\/blog.pdainternational.net\/en\/digital-leadership-beyond-technology\/","title":{"rendered":"Digital leadership beyond technology"},"content":{"rendered":"\n<p>With the constant evolution and arrival of new technologies to our lives, we have felt the need to find new ways to learn, meet people, communicate, monitor our health, sell and buy, among others. In the same way companies had to adapt to electricity over one hundred years ago to be more efficient and not fall behind the competition, now companies and their leaders must find a new way to make the most out of digital transformation in order to manage their teams through technology, with the organisation\u2019s goals in mind, and develop digital leaders who can help inspire employees to achieve results.&nbsp;<\/p>\n\n\n\n<p>When we&nbsp;arrived in&nbsp;Mexico four years ago, after&nbsp;working hand in hand with the team at PDA International HQ in Argentina&nbsp;for almost three years,&nbsp;we found ourselves in a situation which at that time&nbsp;required us to&nbsp;adapt&nbsp;and do remote work efficiently and quickly.&nbsp;In order to achieve this, we had the help of our biggest ally: technology. However, it\u2019s important we say that digital transformation is not just about technology itself, but it\u2019s about how we use it to develop strategies, structures, interpersonal skills and culture, and also&nbsp;to understand our own clients and employees.&nbsp;During this time, we learned a few&nbsp;lessons about how to build trust in remote teams, which we can now apply to other projects \u2013 allowing us to continue learning from each cycle&nbsp;\u2013 where&nbsp;digital leadership takes on a main role.&nbsp;<\/p>\n\n\n\n<p>In our team, it\u2019s always been important to communicate&nbsp;with accuracy, honesty and transparency. This&nbsp;allows us to clearly see our goals and how we feel at a personal level. The human factor&nbsp;has&nbsp;always&nbsp;been&nbsp;considered, since in sharing or being interested in one another,&nbsp;we instil trust, a key value for a remote team. It\u2019s important that, despite calls being oriented to the business, at least ten minutes of the team meetings or feedback sessions are destined to connect with one another. In my personal experience, I have calls with my boss all&nbsp;the time \u2013even after work hours\u2013 in which we talk about ourselves, our lives and our daily routines, to then focus on the business. This&nbsp;strengthens our relationship, and it\u2019s something that I\u2019ve been trying to replicate&nbsp;with&nbsp;my team recently.&nbsp;<\/p>\n\n\n\n<p>As the project evolves, we find that we need to hire new people; the trust we have in them is key, so it\u2019s important to learn to value the other person\u2019s experience. The best&nbsp;thing that&nbsp;you can do is manage and measure each employee and team based on results. For example, instead of focusing on the number of calls and emails they send&nbsp;every day, you can&nbsp;have a look at&nbsp;their daily goals and let each employee use their own strategy to achieve them. If you hire a new person and your intention is to monitor each of their moves, where is the trust we were just talking about?&nbsp;<\/p>\n\n\n\n<p>Daily goals can be negotiated with each person&nbsp;during&nbsp;feedback sessions. By managing according to results and making each team member&nbsp;set&nbsp;their own goals, you encourage motivation and, at the same time, they will own those goals and understand their&nbsp;accountability in achieving&nbsp;them. In addition to this, it\u2019s important&nbsp;that&nbsp;mistakes aren\u2019t&nbsp;demonised,&nbsp;and we encourage a growth&nbsp;mindset,&nbsp;because&nbsp;mistakes will be made when setting&nbsp;goals&nbsp;and the actions to achieve them,&nbsp;as we will&nbsp;necessarily&nbsp;experiment with different ways to do it. The important thing is to learn from those mistakes.&nbsp;<strong>Of course, this doesn\u2019t mean there&nbsp;<\/strong><strong>won\u2019t be unexpected<\/strong><strong>&nbsp;mistakes.<\/strong>&nbsp;<\/p>\n\n\n\n<p>Throughout time, I\u2019ve learned that building and maintaining a trust culture requires effort, consistency in your actions and patience with&nbsp;yourself&nbsp;and&nbsp;others. There still isn\u2019t general consent&nbsp;on the definition of digital leadership,&nbsp;but in order to become&nbsp;a digital leader, besides building trust, you need to constantly learn and unlearn, self-manage, bring yourself up to speed on new technologies to use them in your context, solve problems strategically and measure different indicators in order to make decisions based on facts.&nbsp;<\/p>\n\n\n\n<h4 class=\"has-text-align-right wp-block-heading\"><strong>As you develop other&nbsp;<\/strong><strong>competencies<\/strong><strong>&nbsp;with the help of technology, today I want to invite you to promote trust in your team as part of your personal agenda.<\/strong><\/h4>\n","protected":false},"excerpt":{"rendered":"<p>With the constant evolution and arrival of new technologies to our lives, we have felt the need to find new ways to learn, meet people, communicate, monitor our health, sell and buy, among others. In the same way companies had to adapt to electricity over one hundred years ago to be more efficient and not fall behind the competition, now companies and their leaders must find a new way to make the most out of digital transformation in order to manage their teams through technology, with the organisation\u2019s goals in mind, and develop digital leaders who can help inspire employees to achieve results.&nbsp; When we&nbsp;arrived in&nbsp;Mexico four years ago, after&nbsp;working hand in hand with the team at PDA International HQ in Argentina&nbsp;for almost three years,&nbsp;we found ourselves in a situation which at that time&nbsp;required us to&nbsp;adapt&nbsp;and do remote work efficiently and quickly.&nbsp;In order to achieve this, we had the help of our biggest ally: technology. However, it\u2019s important we say that digital transformation is not just about technology itself, but it\u2019s about how we use it to develop strategies, structures, interpersonal skills and culture, and also&nbsp;to understand our own clients and employees.&nbsp;During this time, we learned a few&nbsp;lessons about how&#8230;<\/p>\n","protected":false},"author":2,"featured_media":24152,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[257],"tags":[],"class_list":["post-24742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/blog.pdainternational.net\/en\/wp-json\/wp\/v2\/posts\/24742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.pdainternational.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.pdainternational.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.pdainternational.net\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.pdainternational.net\/en\/wp-json\/wp\/v2\/comments?post=24742"}],"version-history":[{"count":1,"href":"https:\/\/blog.pdainternational.net\/en\/wp-json\/wp\/v2\/posts\/24742\/revisions"}],"predecessor-version":[{"id":24743,"href":"https:\/\/blog.pdainternational.net\/en\/wp-json\/wp\/v2\/posts\/24742\/revisions\/24743"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.pdainternational.net\/en\/wp-json\/wp\/v2\/media\/24152"}],"wp:attachment":[{"href":"https:\/\/blog.pdainternational.net\/en\/wp-json\/wp\/v2\/media?parent=24742"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.pdainternational.net\/en\/wp-json\/wp\/v2\/categories?post=24742"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.pdainternational.net\/en\/wp-json\/wp\/v2\/tags?post=24742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}